WE PRESENT
Sales growth

Fushifaru Maldives

+73%

Sustained year-on-year growth from Russia and Kazakhstan, with Russia ranked the resort's number one market.

Fushifaru is a five-star resort in Lhaviyani Atoll, and one of the partner properties a We Present participant is invited to visit. Growth here was not a single campaign but a compounding one, held across several years and two separate source markets rather than spiking once and falling back.

What we did
  • Continuous agent education across both the Russian and Kazakh markets.

  • Exclusive full-resort buy-outs, including a booking for a major Russian media company with over 150 attendees.

  • Sustained presence at workshops, seminars and industry events across the region.

The result
  • Russian market up 73% against 2021 and 28% against 2024.

  • Kazakhstan up 143% against 2022.

  • Russia ranked the resort's number one source market.

The resort's team recorded Russia as their number one market for the year, with room nights up 28% and Kazakhstan room nights up 143%, and thanked the COATI team by name for the effort behind it.
Paraphrased from partner correspondence, Fushifaru Maldives

Delivered by COATI, the team behind We Present.

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